You can create and view usage reports in Dovetail Inventory. Usage reports help you better understand how different ad campaigns are affecting each other, both in the past and in the future.
STEP 1: Log in to Dovetail Inventory with your username and password.
STEP 2: Select the Series heading from the options along the top of the screen
STEP 3: Find your series from the list or via the search bar.
STEP 4: Select Usage from the options on the left side of the screen. You should now see a screen with four fields to fill out: Start Date, End Date, Zones, and Country
NOTE: you must select at least one ad zone, but you may select more than one for your usage report.
NOTE: A report can be calculated without selecting a country
STEP 5: Once all of these fields are filled out, select “Calculate” to view your usage report once it’s generated. It should only take a few moments.
Once generated, your usage report will feature the following information:
| Location | The location(s) selected for this usage report, based on the country/-ies selected |
| Zone | The zone(s) the impression was delivered in, based on the zone/s) selected |
| Inventory | The total inventory of the ad to be delivered |
| Allocations | The total of impressions delivered from the flight within the designated location |
| Global Allocations | The global total of impressions delivered from the flight |
| Under Allocated | The number of impressions from the flight that have not been delivered |
If things don't look right, here are some tips on areas to explore for troubleshooting:
- Were the ad placements set up correctly?
- Was the flight set up correctly?
- Was the creative set up correctly? (especially the weighting of impression delivery)
If none of these appears to be the issue or if you have difficulty addressing or identifying the issue, don't hesitate to reach out to help@prx.org for assistance!